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2014

#CommercialDesign #SecondLife #Pedagogy

INNOVATIVE AMERICAS-WUF STAND

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Credits: Innovative Americas stand for the World Urban Forum 2014 – Medellín, Colombia. Project for the Ford and Kresge Foundations in partnership with Next City. Design in collaboration with DSGN AGNC (Quilian Riano). Graphic design: Tony Smyrski.

Design of the space, furniture, and content for a 96 m² stand conceived as an ephemeral public plaza: flexible, open to discussion, exchange, play, and experimentation . The space integrated mobile scaffolding bleachers on wheels, display panels, a chalkboard wall, and furniture adaptable to different dynamics. The architectural markings on the floor indicated the plaza's "positions," inviting interaction.

The project prioritized collaborative design and a lifespan extending beyond the event . The modules could be rearranged or separated for donation to local groups, fostering community ownership and use. The self-construction process and the versatility of each element ensured that the stand was not merely an exhibition space, but a tool for activating participation and interaction.

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